Ketogenic diets have sharply risen in popularity over recent years. This low-carb, high fat diet is thought to put the body into a metabolic state called ketosis and cause the body to utilize fat for energy. As acceptance grows for the keto diet, demand for keto focused dietary supplements will continue to increase. Private label nutraceutical distributors can target this market with a variety of nutritional supplements that support the keto diet.
Exogenous Ketones, or ketones derived from an external source versus being produced by the body through ketogenesis, are rapidly becoming a top seller within the weight loss marketplace. A prime example is Beta-Hydroxybutyrate (BHB). Custom labeled BHB can be marketed towards not only keto dieters, but also the energy support and sports nutrition markets.
Sales of private label sports nutrition has grown steadily year after year, and dietary supplement distributors should target the keto marketplace with these profitable nutraceuticals. Performance boosters, energy support formulations, and muscle gainers are top products to private label with a keto focus. Creatine monohydrate and branched-chain amino acids (BCAAs) formulations will continue to be top performers for private label supplement sellers.
Keto dieters have long touted the benefits of adding coconut oil into their diet routine, as it is a significant source of medium-chain triglycerides (MCTs). MCTs are the primary type of fat found in food and provide fuel for the body. Private label MCT Oil supplements are a must have product for the keto market. MCT Oil supplements provide concentrated amounts of this valuable compound and can help increase fat intake quickly and easily.
Because the keto diet consists of high amounts of fats, dieters may experience gastrointestinal issues. For this reason, digestive support supplements are also experiencing a boost in the weight loss segment. Enzymatic formulations that support healthy digestive function will gain market share as targeted keto supplements for dieters and be a profitable product for private label nutraceutical sellers.
Overall health and wellness supplements will also see growth in market share as keto dieters often look for vitamins and minerals that they may not get on a low carb, high fat diet. Examples include magnesium and potassium. Private label greens powder is also very marketable to the keto community – it contains many nutrients, and is easy and convenient to incorporate into an everyday diet.
Norax Supplements can help you find the right private label keto supplements for your target audience. We support you throughout the formulation, manufacturing, and labeling process. Contact us today for more information on this lucrative market and get a free quote on best-selling private label keto nutraceuticals featuring YOUR BRAND today!