Organic products continue to experience consistent sales growth, with the U.S. organic market reaching $52.5 billion in 2018 according to a survey by the Organic Trade Association. Organic products, have become more mainstream, as consumers demand “clean label” products that are safe and transparent. This can be seen in the rising popularity of organic nutraceuticals and the organic natural health industry.
For private label supplement sellers, organic products can be an extremely profitable product segment. Organic supplements are still comparatively new to the organic market. Organic dietary supplement legislation was implemented in 2005, five years after the National Organic Program (NOP) first began regulating organic production and labeling for traditional food products.
Sales of organic nutraceuticals have outpaced sales of their non-organic counterparts – annual growth was up 10.7% versus 6.0% in 2016, respectively. Organic nutraceuticals also command a higher price than traditional dietary supplements. While sourcing and processing organic ingredients increases nutraceutical manufacturing costs, organic certification adds exponentially more label value to private label supplements.
Organic nutraceuticals with USDA Organic Certification must contain at least 95% organic ingredients. It is important to work with a knowledgeable and certified nutraceutical contract manufacturing when developing organic supplements. Thorough records are required when sourcing organic supplement ingredients, and ingredient certification must show third-party organic certification. All nonorganic, nonagricultural ingredients in organic supplements must be on the approved National List, and must be less than 5% of the total weight of the product. Approved excipients for organic supplements include silicon dioxide, colors, and flavors.
With the ever-changing landscape of organic regulations and the consumer market, working with a trusted manufacturer for organic nutraceuticals is a must. Norax Supplements offers USDA Organic Certification in addition to our comprehensive nutraceutical manufacturing services. From development to production, our team of professionals helps private label supplement sellers create high quality organic nutraceuticals. Ready to start a free quote on your next best-selling organic nutraceuticals featuring your unique brand? Contact us today!